2013-06-25
June, 20, vice president of IBM, brand and public relations GM Zhou Yi paid a visit to Tongwei, and received warm welcome from VP Yan Hu.
The two sides made in-depth discussions on cooperation as well as informationization furtherance. Information-based development, according to Mr. Yan, is Tongwei’s core competitiveness. Tongwei needs regulation and efficiency for management transition and transform, for which Tongwei hopes that IBM could offer more help in the future.
Ms. Zhou said, being the world’s largest IT and consulting services company, IBM helps customers to realize business innovation. The delegates promised to provide solutions to possible problems that might be encountered during the cooperation project, so as to make sure the new generation information-based project to be smoothly carried out.
Additionally, the two sides also exchanged ideas on brand marketing management, and shared experience on marketing models targeting at the emerging media. Ms. Zhou further provided helpful suggestions for Tongwei’s brand building.